The Story
In 2014, I worked at Weymouth Design, an interactive agency located in Boston.
We undertook a website redesign project for Danaher, which sought a modern update to its old and outdated corporate website. Our objectives included addressing long-standing issues with the site’s architecture and ensuring that the new website would be compatible with their existing Drupal CMS.
In close collaboration with Danaher’s marketing team during the Research & Learning phase and utilizing Google Analytics, we discovered a significant increase in website traffic from mobile devices. The majority of visitors consist of investors and prospective employees.
We proposed a responsive website design that focuses on creating an optimal experience for these two target audiences.
Team and Role
I am the sole designer on this project, collaborating closely with the Account Manager, Project Manager, Creative Director, Copywriter, and Engineers.
